KongaHealth
e-Pharmacy and Pharmacy Procurement App - Streamlining Access to Genuine Medication in Nigeria
Project Overview
KongaHealth is a dual-platform solution designed to tackle inefficiencies in medication procurement across Nigeria. It combines:
- A customer-facing ePharmacy app (like Amazon PillPack for Africa)
- A B2B procurement platform for pharmacies to access counterfeit-proof medication
Problem
- Patients struggle to access affordable, authentic medication.
- Pharmacies face unreliable supply chains and counterfeit drug risks.
- There’s no centralized digital tool combining B2C medication access with B2B pharmaceutical procurement.
What I Did
1. User Research & Insights
B2C Interviews: Conducted structured interviews with individual users to understand:
- How they currently buy medication
- Pain points around price, availability, and trust
- Desired features in a digital solution
B2B Interviews (Pharmacy Owners/Procurement Officers):
- Procurement challenges
- Issues with counterfeit drugs
- Digital literacy and operational constraints
Key Insights:
- Patients want ease, affordability, and trust in medication sources
- Pharmacies want verified suppliers, bulk discounts, and order tracking
- Logistics and payments are core concerns on both sides
2. Prototyping & Testing
- Created wireframes and interactive prototypes for both user groups
- Conducted usability tests with law students (for B2C) to simulate informed end-user engagements
- Iterated based on feedback:
- Simplified checkout flow
- Added real-time verification tags for medication
- Designed a multi-tiered dashboard for pharmacy management
Impact
The implementation of the new dashboard led to significant improvements in operational efficiency and user satisfaction.
- Aligned design and development teams with validated feature priorities
- Accelerated product build by resolving usability friction early
- Built a strong market presence with pharmacies in Lagos and Abuja
- Served over 90,000 customers.